Walk into the operations room of any modern media company, and you’ll likely see the 'Franken-Stack': a monster stitched together from spreadsheets, WeTransfer links, a legacy CMS for the website, a separate tool for the mobile app, and a manual process for social media.
The result? You upload the same video three times. Metadata gets desynchronized. And when a change happens, it takes hours to propagate across your ecosystem.
One Hub, Infinite Endpoints
Restback Nexus was built to kill the Franken-Stack. It acts as your Single Source of Truth. You upload your high-fidelity master file once to Nexus. From there, it automatically triggers Restback Opus to create the specific formats needed—vertical crops for TikTok, 4K for Smart TVs, and lightweight versions for mobile.
With our API-first design, you publish once in Nexus, and the content flows instantly to your apps, websites, and social feeds. Stop managing platforms. Start managing content.